Twelve months of development went into the Sound AF range, and the Juicy is where that work shows most clearly. It won silver at the World Alcohol Free Awards 2025, a competition that takes the category seriously, so the medal means something. It's a juicy pale in the American style: dry hopped, hazy golden, with tropical and citrus character that comes from the hops rather than any added flavouring. The bitterness is present but soft — enough to keep it from reading as a juice drink, not so much that it trips up casual drinkers. Sessionable is an overused word but it genuinely applies here. Brewed with Sussex spring water, vegan and gluten-free. Comes in 440ml cans at less than 0.5% ABV.