Sainsbury's has quietly built one of the best alcohol-free selections of any UK supermarket. Not the biggest (Tesco still wins on sheer numbers), but possibly the most thoughtful. Walk into most large stores and you'll find a proper spread across beer, wine, spirits, cider, and a growing mocktail section that's genuinely worth your time.
We track every AF product at Sainsbury's in our database, with live pricing pulled from their shelves. Here's the full range, ranked by category, with our honest takes on what's worth buying and what you can skip.
Beer: The Strongest Category
Sainsbury's beer aisle is where the AF section really earns its keep. Over 20 different beers from proper breweries, and the quality floor is high.
Top picks:
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Lucky Saint Unfiltered Lager (4-pack, \u00a36.00) - Still the gold standard for AF lager. Six weeks of Bavarian brewing and it shows. The unfiltered haze gives it body that most AF lagers completely lack.
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Guinness 0.0 (4-pack, \u00a35.45) - The nitrogen widget works. Genuinely close to the real thing, which is more than you can say for most AF stouts. Available in 4-packs and 10-packs (\u00a313.25).
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BrewDog Punk AF (4-pack, \u00a35.00) - The multi-hop bill translates well at 0.5%. Citra, Mosaic, Nelson Sauvin, and Simcoe all present and correct.
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Northern Monk Holy Faith (4-pack, \u00a35.00) - Citra Cryo and El Dorado hops over a soft oat body. One of the best AF hazies on supermarket shelves.
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Adnams Ghost Ship (single, \u00a31.65) - Absolute best value in the section. Proper Citra hop character, brewed with rye, and less than two quid a can. Hard to argue with.
The lager pack: Heineken 0.0 (6-pack \u00a35.00), Peroni Nastro Azzurro 0.0% (4-pack \u00a35.75), Stella Artois 0.0% (4-pack \u00a34.50), Asahi Super Dry 0.0% (4-pack \u00a35.25), Birra Moretti Zero (4-pack \u00a35.25), Corona Cero (12-pack \u00a313.00), Madr\u00ed Excepcional 0.0% (4-pack \u00a35.00), and Estrella Damm 0.0% (single, \u00a35.00). That's eight different AF lagers. You're genuinely spoiled for choice.
The ales: Brooklyn Special Effects (4-pack \u00a34.50) is a solid hoppy amber. Beavertown Lazer Crush (4-pack \u00a36.50) does tropical IPA well. Sharp's Doom Bar Zero (\u00a32.25) and Theakston Nowt Peculier (\u00a32.25) cover the traditional ale end. St Austell Proper Job at \u00a31.95 a can is cracking value for a Cornish IPA.
Dark horse pick: Erdinger Alkoholfrei (\u00a32.00) - the wheat beer that athletes swear by. Isotonic, Bavarian Purity Law, and surprisingly good cold on a warm day. Lucky Saint's German Weissbier (\u00a32.40) is the newer rival and equally worth trying.
Wine: Own-Brand Wins Here
This is where Sainsbury's punches above its weight. The own-brand Taste the Difference (TTD) range is genuinely competitive with branded options costing twice as much.
Own-brand highlights:
- Sainsbury's De-alcoholised Sauvignon Blanc TTD (\u00a36.50) - The pick of the bunch. Clean, crisp, and doesn't taste like it's apologising for existing.
- Sainsbury's De-alcoholised Shiraz TTD (\u00a36.50) - Respectable red that holds its own at dinner.
- Sainsbury's 0.5% Low Alcohol Ros\u00e9 TTD (\u00a36.50) - Good summer drinking.
- Sainsbury's AF Red/White Wine (\u00a33.50 each) - Budget options that do the job.
- Sainsbury's House Ros\u00e9 (\u00a33.50) - Cheapest ros\u00e9 in the section.
- Sainsbury's Blackcurrant Spritz TTD (\u00a34.25) - Something a bit different.
Branded wines: McGuigan Zero leads with both Sauvignon Blanc and Shiraz at \u00a34.50 each. Reliable, widely available, good gateway wines. Nozeco Classic and Sparkling Ros\u00e9 at \u00a33.50 each offer decent dealcoholised fizz at a fair price.
Premium sparkling: Noughty Sparkling Chardonnay (\u00a39.50) is organic and properly good. Elton John Zero Blanc de Blancs (\u00a310.00) ferments without yeast so no alcohol is ever produced. Casillero Del Diablo Zero Sparkling (\u00a36.00) and Freixenet 0,0 Sparkling White (\u00a35.00) round out a strong fizz selection.
Spirits and Aperitifs: Small but Solid
Five options, but they cover the main bases.
- Gordon's Premium Pink 0.0% (\u00a315.50) - Raspberry, strawberry, and redcurrant over a juniper base. The most recognisable name in AF spirits.
- Tanqueray Flor De Sevilla 0.0% (\u00a317.50) - Seville orange with proper botanical backbone. Worth the premium over Gordon's.
- CleanCo Clean G (\u00a316.00) - Purpose-built AF gin that works in a G&T without pretending to be something it's not.
- Captain Morgan Spiced Gold 0.0% (\u00a316.00) - The only AF rum option. Does the job in a cocktail.
- Whitley Neill Japanese Yuzu & White Strawberry 0% (\u00a315.00) - The most interesting spirit in the section. Sharp yuzu with floral strawberry.
Aperitifs: Martini Vibrante (\u00a310.00) is a proper Italian aperitivo. Botivo Batch 36 (\u00a327.00) and Mother Root Ginger (\u00a327.95) are premium small-batch options for the serious AF drinker. Crodino (\u00a38.00) is the classic Italian choice.
Cider: Limited but Decent
Only three options, which is the weakest category:
- Thatchers Zero (\u00a32.00) - Best AF cider on supermarket shelves. Medium-dry, clean apple, proper Somerset credentials.
- Sainsbury's Medium Dry Low Alcohol Apple Cider (\u00a31.75) - Budget pick. Does the basics.
- Inch's 0.0 Apple Cider (4-pack \u00a34.00) - Herefordshire apples, simple and refreshing. Kopparberg Pear (\u00a31.75) and Strawberry & Lime (\u00a31.75) add fruit cider options.
Ready-to-Drink and Mocktails
The fastest-growing section, and Sainsbury's has some gems:
- Belvoir Farm Mocktails (\u00a31.40 each) - Lime & Yuzu Mojito, Peach Bellini, and Raspberry Margarita. Real fruit juice, no artificial rubbish. Best value RTDs in the store.
- Fever-Tree Non-Alcoholic Italian Spritz and Mediterranean G&T (\u00a31.90 each) - Premium mixer brand quality in a ready-to-drink format.
- Savyll Bellini and Grapefruit Paloma (\u00a32.25 each) - Canned cocktails done right.
- Sainsbury's own Mojito and Pina Colada Mocktails (\u00a31.00 each) - A quid. For a mocktail. Worth trying at that price.
- BrewDog Mello range in Lime & Mint and Peach & Passionfruit (4-pack \u00a36.25) - Flavoured 0.0% lagers with added magnesium and chamomile.
How Does It Compare to Tesco?
Tesco stocks more products overall, but Sainsbury's wins on curation. The own-brand wine range is better, the craft beer selection is more considered, and premium options like Botivo and Mother Root give it an edge for anyone looking beyond the basics. Read our full Tesco ranking here.
Where Tesco beats Sainsbury's: more budget lager options, a bigger cider selection, and wider spirit variety.
Shopping Tips
Best value picks: Adnams Ghost Ship (\u00a31.65), Sainsbury's own mocktails (\u00a31.00), Belvoir Farm mocktails (\u00a31.40), Sainsbury's AF wines (\u00a33.50).
Worth the premium: Lucky Saint Unfiltered Lager, Tanqueray Flor De Sevilla, Noughty Sparkling Chardonnay.
Skip: Anything showing \u00a30.00 in our tracker is likely temporarily unavailable. Wolf Blass, Budvar Nealko, and some Peroni variants were out of stock at time of writing.
Pro tip: The Taste the Difference AF wines are hidden gold. At \u00a36.50 they're half the price of most branded AF wines and every bit as good. Start there if you're wine-curious but not ready to spend a tenner on a bottle.
Prices accurate as of March 2026. We update our database nightly from Sainsbury's website. Availability varies by store.
