Cranes

The name comes from "Crane-berries", the original word for cranberries, because the plant's blossom was said to resemble a crane's head. After eight months of developing the recipe, the brothers established a micro-brewery, which flooded after seven months and moved to a friend's farm in Cambridgeshire, where the operation is still based.

Cranes uses only real fruit and natural ingredients, drawing on cranberries, apples, pomegranates, limes, and blueberries. The alcohol-free range includes a cider made with kombucha-style fermentation, a process that applies live-culture techniques, familiar from fermented tea, to a fruit cider base. Alongside the alcohol-free and low-alcohol ciders, Cranes also produces alcoholic ciders, gin, and liqueur. The No and Low Alcohol range suits sober-curious drinkers and those reducing their intake. Over 95% of the packaging is recyclable.