JIN JIN

Based in Thailand and inspired by the Japanese Koso tradition of enzyme-rich fermented concentrates, JIN JIN was founded by Sohn Supradya Aursudkij as a personal project. Her father introduced her to a traditional enzyme drink rooted in East Asian practice, and she named the resulting brand after her mother. Unable to find a similar product in the UK, she created JIN JIN to bring this style of fermented concentrate to a wider market.

The cordial is produced using enzyme fermentation, resulting in a drink rich in live cultures and natural enzymes. Ingredients span pineapple, lemon, kumquat, mulberry, papaya, grapefruit and mushrooms alongside roots such as lotus root, taro and Chinese yam, beans including mung, adzuki and black turtle, and leafy greens, with active cultures including Lactobacillus Plantarum and acetic bacteria. In consistency it resembles honey and is designed to be diluted with water or used as the foundation of a longer serve.

JIN JIN supports digestion, immunity and mental clarity, and is positioned as an alcohol-free alternative to sugary soft drinks. The brand rebranded in 2025 and is focused mainly on direct-to-consumer sales.