Le Petit Béret

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Le Petit Béret logo
France

Le Petit Béret is a French alcohol-free wine brand from the Occitanie region that positions itself as the originator of 0.0% drinks rooted in the world of wine, producing a range that spans reds, whites, rosés, sparkling wines, and AF beers. The brand's production approach is based on a natural process designed to preserve what winemakers call the organoleptic qualities of the grapes: their aroma, flavour, and texture as developed in the vineyard and winery, rather than first producing wine at full strength and then removing the alcohol afterwards.

In 2022, Le Petit Béret raised six million euros to accelerate international development, a fundraise that positioned the brand to expand its 0.0% wine range into new markets. The investment reflects growth ambitions well beyond France, targeting consumers who want the experience of wine-occasion drinking without alcohol, whether for health, pregnancy, religious observance, or personal preference.

The breadth of the range, covering multiple wine styles as well as AF beer, gives drinkers seeking 0.0% options a single brand to cover most table and occasion contexts. Le Petit Béret is available internationally through specialist AF and wine-focused retail channels.

At a Glance

Origin
France

Awards

Award-Winning Drinks

The Collection

4 drinks

At a Glance

Origin
France

Collection

4 drinks

  • Spirits3
  • Wine1