Sober Spirits 0.0% Gin is the gin entry in the brand's range of non-alcoholic spirit alternatives, which spans multiple classic spirit categories. The production process begins with a conventional distillation to 60% ABV; the alcohol is then removed in Grasse, the southern French town at the centre of the international perfume industry. The extracted alcohol is subsequently redirected into high perfumery rather than discarded. The brand notes each bottle yields approximately ten to twelve cocktails.