Tread Softly

Fourth Wave Wine is a family-owned wine business that launched Tread Softly for drinkers who treat environmental impact as a purchasing factor alongside taste. The brand entered the zero-alcohol market in 2022 with its 'Everything Except' range, a collection of dealcoholised wines covering a broad spread of white, red, rosé, and sparkling varietal styles. Alcohol is removed using spinning cone column technology, a low-temperature method that separates alcohol from fully fermented wine while preserving its varietal character. Sober-curious drinkers looking for a wider varietal range rather than a single token AF bottle will find the 'Everything Except' lineup one of the broader zero-alcohol wine portfolios available from a single Australian producer.

The environmental commitment is built directly into the commercial structure: for every six bottles of Tread Softly sold across the full range, the brand plants one native Australian tree. In partnership with Carbon Neutral, Tread Softly has planted over one million trees in the Yarra Yarra Biodiversity Corridor. This milestone gives the sustainability positioning a concrete, verifiable scale rather than a generic brand claim.

The 'Everything Except' range is available through specialist alcohol-free retailers. The brand sits in the mid-range bracket for dealcoholised wine.