ISH

ISH logo
Denmark

ISH is a Danish alcohol-free brand founded in Valby, Copenhagen in 2018 by Morten Lee Sørensen following a 100-day alcohol-free challenge.

Working from Carl Jacobsens vej in the Valby district of Copenhagen, ISH builds its products using natural botanicals, plants and spices, applying advanced extraction techniques across the range. Ingredient sourcing takes in specific detail: the brand draws fresh spearmint from the El Bourouj region of Morocco, and has developed a unique distillate made from the shells of chilli seeds.

The portfolio spans spirits, cocktails, sparkling rosé, sparkling white wines and beers, giving sober-curious drinkers options across the full range of categories. ISH is an award-winning brand, and five of its drinks have also picked up awards independently.

The brand distributes through multiple channels from its Copenhagen base, reaching consumers via specialist retailers, mainstream stockists and direct sales.

At a Glance

Origin
Denmark
Price Point
Premium
Company
ISH Spirits

Ships to

Austria, Belgium, Czech Republic, Germany, Denmark, Estonia, Spain, FI, France, UK, Italy, LU, Netherlands, Norway, Poland, Portugal, Sweden, USA

Awards

Brand Awards

New York International Spirits Competition (NYISC) — Non-Alcoholic 2025

International Beverage Competitions Group

  • Non Alcohol Producer of the Year

    Denmark

Award-Winning Drinks

The Collection

15 drinks

At a Glance

Origin
Denmark
Price Point
Premium
Company
ISH Spirits

Collection

15 drinks

  • Spirits5
  • Wine5
  • Soft Drinks4
  • Beer1
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ISH logo

Denmark

Ships to

Austria, Belgium, Czech Republic, Germany, Denmark, Estonia, Spain, FI, France, UK, Italy, LU, Netherlands, Norway, Poland, Portugal, Sweden, USA

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