270° Botanicals

The brand produces zero-proof rum alternatives and builds its range around Caribbean botanicals and cane. Each blend combines Deeside mineral water, drawn from the Pannanich Wells spring in Aberdeenshire, with natural botanical extracts to produce rum-style drinks without alcohol. Cane appears throughout as an ingredient and contributes to the range's Caribbean spirit character. Multiple Caribbean-inspired blends are available across the portfolio, covering different flavour profiles.

270° Botanicals is positioned to offer the character of rum to those not drinking alcohol. The brand sits in the premium tier and is part of the Spirits of Virtue portfolio. It is sold through multiple retail channels and is suited to sober-curious drinkers and those seeking a rum-style spirit without alcohol.